PayFlip UX Challenge

UX Research · UX/UI Design · Product Strategy

For this PayFlip test case, I redesigned the home screen to make employee benefits more engaging and easier to use. By visualizing budgets, simplifying interactions, and adding subtle gamification, the goal was to increase engagement and help users make the most of their available benefits.

Client

Simulated Client, PayFlip

Services

UX Research · UX/UI Design · Product Strategy

Industries

FinTech

Date

2024

For this PayFlip test case, I redesigned the home screen to make employee benefits more intuitive and engaging. The focus was on simplifying complex workflows, visualizing budgets clearly, and encouraging users to take action.

The prototype demonstrates how thoughtful UX/UI design can transform challenging financial processes into clear, user-friendly experiences. By combining research insights, visual hierarchy, and subtle gamification, this project highlights my approach to solving complex problems with impactful digital solutions.